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AUTHOR'S BIOGRAPHY
Hooman Estelami is a
professor at the Gabelli School of Business, Fordham University
in New York City. He is the author of several books, including
Marketing Strategy, Marketing Turnarounds,
Simplified Business Research Methods, and
Marketing Financial Services. Estelami is the
editor-in-chief of the International Journal of Bank
Marketing and previously served as the associate co-editor
of the Journal of Product and Brand Management. His
research has appeared in over 50 journal articles, for which he
has received multiple prestigious awards. Using primary,
secondary and archival data, Estelami has studied and published
on a range of topics from customer protection and pricing to the
history of US-Iran economic relations and American missionary
presence in Persia during the nineteenth century. He received
his Ph.D. in business from Columbia University, his MBA from
McGill University, and his BA from Coe College.
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ISBN: 978-1939099846
Publication date:
May 31, 2021
Publisher: Bahar
Books
Amazon page: Follow
this link
Author's contact
information:
estelami@fordham.edu |
